Foundation
For clients starting from scratch. Shape, pigment, and technique are determined collaboratively and translated into a plan guided by anatomy, tissue behavior, and long-term wear.
Services →
DCPC
Permanent Cosmetics
Permanent cosmetics at DCPC are built around one question: how is the face being read now, and what needs to shift?
Brows are not a minor detail. The face is the first point of contact. They frame the gaze, balance facial features, and direct focus. Old pigment, weak shape, asymmetry, hair loss, and poor framing can all change how you are perceived before you speak.
The work is anatomy-led. Pigment knowledge, shape, density, and long-term wear are calibrated individually. Permanent cosmetics at DCPC includes brow restoration, alopecia support, and refinement of previous brow work — always with the goal of creating results that feel integrated, believable, and true to the person wearing them.
This is not only about adding more. It is about building a more accurate read.
THE REFLECTIONS
What Clients Say
“David Chum is a blessing. I had the thinnest, barely there eyebrows. Every time I would go to put makeup on, I'd get to the brow pencil and would take a deep breath, because y'all know...one wrong move and face ruined! It may seem like a small thing, but honestly I'm so happy with the results.”
SIGNATURE PATHWAYS
Different starting points. One standard.
Each pathway begins with the same goal: a brow that supports
the face and reads clearly.
Maintenance
For existing DCPC clients. Designed to preserve the read because the body, skin, and the work continue to change over time.
Services →
Harmonization
For previous brow work done outside DCPC. The goal is to restore balance, clarity, proportion, shape, and color to support what your face needs today.
Services →
Foundation
For clients starting from scratch. Shape, pigment, and technique are determined collaboratively and translated into a plan guided by anatomy, tissue behavior, and long-term wear.
Services →Maintenance
For existing DCPC clients. Designed to preserve the read because the body, skin, and the work continue to change over time.
Services →Harmonization
For previous brow work done outside DCPC. The goal is to restore balance, clarity, proportion, shape, and color to support what your face needs today.
Services →
METHODOLOGY
A Structured Approach from Assessment to Review.
Every case begins with evaluation, not assumption.
01 Consultation
We review your goals, skin, anatomy, medical history, and any existing pigment to determine the most responsible starting point. Pre-care is also assessed here, including any changes needed before the procedure to support healing, retention, and overall results.
02 Design
The design is refined with you, not imposed on you. Existing growth pattern, muscle movement, bone structure, and asymmetry are assessed and addressed here. Pigment color and technique are also determined at this stage so the final plan reflects both your features and how the work is intended to heal.
03 Session
Each session follows the plan established during consultation and design. Depending on the case, this may involve new brow work, maintenance, controlled fading, or a phased approach when older or more complex work requires slower progression. Tailored aftercare is provided at this stage, along with a take-home kit prepared for your skin and treatment plan.
04 Review
Healing is tracked through scheduled virtual check-ins so progress, retention, and skin response can be reviewed over time. Once the work heals, we reassess and the next step is determined conservatively.
Frequently Asked
Common Questions
What is cosmetic tattoo (PMU)?
Cosmetic tattoo, also called permanent makeup or micropigmentation, is the controlled implantation of pigment into the upper layers of skin to enhance features like brows, lips, and lash line.
Is it semi-permanent?
Yes and no. During the microblading boom in the 2010s, the majority of the industry sold a false narrative: that it just goes away. They failed to explain what it would look like on the way there. This is a tattoo — pigment is implanted into living tissue. It is going to fade, shift in color, and blur. Maintenance meets the work where it is and keeps the result aligned with the client's face.
Does it hurt?
A topical anesthetic is applied before tattooing, and additional anesthetic designed for open skin is used throughout the appointment as needed. Most clients feel pressure and a light scratch sensation rather than sharp pain.
Why David Chum vs. other PMU artists?
PMU had a major boom in the U.S. in the mid-2010s. It went viral, and a lot of work suffered. This isn't just a beauty service — it's a government-regulated procedure on living tissue. Sanitation, contraindications, healing variables, depth control, pigment chemistry, and design structure all matter.
My approach is medical meets design. I design for your bone structure, skin, facial movement, and long-term healed result — not whatever is trending on TikTok. My background includes decades of education and experience in PMU, Anatomy and Physiology, and Art and Design.
My clients collaborate with me through the entire process. Personalized pre-care, aftercare, and follow-up are something many people who have received PMU elsewhere find surprising. I am transparent. I do not make empty promises. There is always an informed strategy.
Your face card is my business card. How you prepare before, how you take care of the work after, and how I read your body against my methods all determine the result.
Is it safe?
It is safe when done in a regulated, controlled environment with proper infection control — and when you are a medically appropriate candidate. DCPC is Board of Health licensed and OSHA Bloodborne Pathogens certified.
A consultation is the first step for anyone who wants an honest read on what comes next.
We will look at your starting point, your goals, your anatomy, your skin, and any existing pigment. From there, a plan is built around what your face can support and what your life actually needs.
- Licensed by the Belmont Board of Health
- OSHA Bloodborne Pathogens certified
To maintain the highest quality of care and attention for each client, David accepts up to 35 DCPC PMU clients per month.
For a limited time, use code DCPC15 at checkout for 15% off PMU and Personal Styling services.Consultations are complimentary through 12/31/2026.
